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Are you preparing to launch a wine club or loyalty program? Discover best practice methods of collecting information from first time visitors, developing a consumer-centric database, maintaining and managing data and the key steps to launching a membership program.  Key questions covered in this 2-hour...

    This 2-part webinar series will provide you with essential tools and tips on how to effectively manage a membership base and create a meaningful touch-point schedule.  Presented over 90 minutes by industry experts Robin Shaw (Wine Tourism Australia) and Sandra Hess (DTC Wine Workshops), key takeaways...