ON DEMAND TRAINING Outbound Phone Sales has become one of the fastest growing and most lucrative DTC channels in 2020. As home-bound consumers have pivoted quickly to purchasing online, so too have savvy wineries committed to maintaining engagement with their loyal customers. Making outbound calls to your...
Direct to Consumer or DTC Marketing Essentials for Australian Wine, Spirit, Beer & Cider Producers ON DEMAND TRAINING Call or email to register your interest Increase sales by developing and implementing effective DTC marketing essentials and strategy that will meet the future needs of consumers in an ever-changing...
Are you preparing to launch a wine club or loyalty program? Discover best practice methods of collecting information from first time visitors, developing a consumer-centric database, maintaining and managing data and the key steps to launching a membership program. Key questions covered in this 2-hour...
This 2-part webinar series provides you with essential tools and tips on how to effectively manage a membership base and create a meaningful touch-point schedule. Presented over 90 minutes by industry experts Robin Shaw (Wine Tourism Australia) and Sandra Hess (DTC Wine Workshops), key takeaways...